Archive for the ‘Marcom’ Category

Arrow Hedge Brand Identity

admin | Tuesday, November 17th, 2009 | Comments Off

Arrow Hedge Partners brand identity

Arrow Hedge Partners Inc. markets funds that combine superior performance with lower levels of risk.

As each series of the funds are launched, Arrow supports them with print collateral and speaker support. Arrow Hedge brand manager wanted a complete visual system to allow them to get to market more quickly.

We designed typography, colour  palette, and stylesheets. We delivered templates so that accompanying legal documents can be created in-house using the same visual specifications.

The result is a unified appearance that communicates with transparency.

Desjardins Financial Security postcard campaign

admin | Tuesday, October 27th, 2009 | No Comments »
Desjardins Financial Security
As the star of a postcard campaign lead by marketing specialist Tiffanie Stewart, Daisie the bull dog sold GICs valued at more than $40 million in 14 months breaking previous sales records by a wide margin.
Daisie is owned and trained by Tiffanie Stewart.

desjardins-postcards

As the star of a postcard campaign, Daisie the bull dog sold GICs valued at more than $40 million in 14 months, breaking previous sales records by a wide margin.

Daisie is owned and trained by Tiffanie Stewart.

Desjardins Financial Security executive profiles

admin | Tuesday, October 27th, 2009 | No Comments »
The Desjardins Group is the largest integrated cooperative
financial group in Canada. It has expanded outside of
Quebec by merging with and acquiring more than twenty
insurance companies and portfolios.
Following the merger of Imperial Life Financial with
Desjardins Financial Security, Account Executives were
re-introduced to their client base and prospects, putting a
familiar face on the newly merged company.

desjardins-trustworthy

The Desjardins Group is the largest integrated cooperative financial group in Canada. It has expanded outside of Quebec by merging with and acquiring more than twenty insurance companies and portfolios.

Following the merger of Imperial Life Financial with Desjardins Financial Security, Account Executives were re-introduced to their client base and prospects, putting a familiar face on the newly merged company.

Hudson Movers Sales Presentation

admin | Tuesday, October 27th, 2009 | No Comments »
Marketing Communications Hudson Movers Ltd. Sales Presentation Screen Show
Description
Art direction of custom photography, Sales Presentation Screen Show.
Moving consultants explain the Hudson difference to potential clients supported by this screen presentation. With photography by Chris McCallan, Sally Hewson artdirected a complete library of images that tell the Hudson
quality story. Hudson staff participated as models, documenting their expertise for the camera.

hudson-screen-showMoving consultants explain the Hudson difference to potential clients supported by this screen presentation.

Hudson staff participated as models, documenting their expertise for the camera. With photography by Chris McCallan, Sally Hewson directed the creation of a complete library of images to tell the Hudson quality story.

Sun Media Corporate Sales Presentation

admin | Tuesday, October 27th, 2009 | No Comments »

sun-media-screen-show

Commissioned to support Sun Media’s sales representatives, this presentation presents images and facts about Alberta and Sun newspapers to Toronto-based media buyers.